Опис вакансії
About the company:
aqua cloud is looking for an experienced PR specialist to elevate our company’s and leader’s social media presence and build our CEO’s personal brand.
We are an innovative German SaaS company specializing in software solutions for QA engineers. Our first-in-class Test Management Solution is a market leader in Germany and Europe. Aqua cloud is proud to be part of andagon Holding, a family-owned business and one of Germany’s top QA consultancies. 100+ mid to enterprise customers with 100K+ users already trust us (banks, governmental companies, manufacturing and IT giants like Google, and much more) and we are conquering new markets. We are the first to empower test management with AI.
Key Responsibilities:
1. CEO Personal Brand Development
- Design and execute a personal branding strategy to establish the CEO as a thought leader in the IT and QA fields.
- Manage and grow the CEO’s social media presence, primarily on LinkedIn, with possible extensions to other platforms.
- Create high-quality, engaging content (posts, articles, videos) aligned with industry trends and the CEO’s voice.
- Build meaningful engagement with the CEO’s audience, fostering a professional online community.
- Secure placements of thought-leadership content in niche industry media and ensure consistent visibility in key channels.
- Support promotional campaigns, including online and offline events, webinars, and industry trade shows.
2. SMM Support for aqua cloud SaaS Business
- Develop and implement a comprehensive social media strategy for the company, focusing on LinkedIn and other platforms (e.g., Twitter, Facebook).
- Curate and distribute relevant and engaging content that highlights the company’s expertise in QA software solutions.
- Collaborate with internal teams to ensure cohesive messaging and branding across all channels.
- Analyze social media performance metrics, reporting insights and suggesting optimizations to enhance engagement.
- Stay informed on social media trends and tools to maintain a fresh and innovative approach.
What we expect from you:
Experience:
- At least 4 years of experience in PR, communications, and social media management.
- At least 1 year of experience in the IT industry.
- Excellent verbal and written English level.
- Proven ability to build and execute PR and SMM strategies that deliver measurable results.
- Experience in CEO/personal brand development, including thought-leadership content creation and media placement.
- Strong background in managing corporate B2B social media accounts, with experience growing engagement and visibility organically.
- Familiarity with event management and campaign execution in the SaaS industry.
Skills:
- Expertise in social media platforms (LinkedIn, Twitter, Facebook) and analytics tools.
- Excellent writing, copyediting, and storytelling skills, with an ability to adapt tone and style to the audience.
- Strong project management skills, including budget management and KPI tracking.
- Familiarity with content creation tools and digital marketing.
- Ability to build and maintain relationships with media professionals and key stakeholders.
Personality Traits:
- Creative thinker with a strategic approach to problem-solving.
- Organized and detail-oriented, with the ability to manage multiple projects simultaneously.
- Team player who thrives in a collaborative, fast-paced environment.
What We Offer:
- Fully remote work as a contractor
- Flexible working schedule
- High-quality fast-developing products
- Opportunity for professional growth and experience with modern technologies
- A professional and supportive atmosphere
- No beaurocracy and long meetings
- Public holidays according to the national calendar
- Paid vacation
📮 Apply now:
Email: [email protected]
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